Gift Set Collection

The concept for this project was to approach the design with a fresh and airy style. The use of the pattern wasn’t to weigh down the package but provide texture and interest that would allow for a company to deploy the packaging with a wide variety of products.

By using an illustration of a twig with several leaves that still has the hand of the artist there is the feel of freshness and nature. The blue-greens with the more contrasting pattern of the feminine package along with the large twig image internally feels fresh and joyful. The more masculine package is a deep red-violet to evoke deep roots and earthiness. By using the pattern on this package with less contrast it becomes more textural. Both packages have a metallic embossed name to provide additional interest and contrast with the more subdued matte finish of the remainer of the box.