Sharing the Powers of Design

The project concept was inspired by the thought of creating a peculiar square. How does one challenge the staleness of a precise shape while still honoring it? The book itself is a seven inch square with a underlying grid that builds upon an offset square to hold the primary text. This provides some predictability to the book that is then contradicted by words broken at unusual syllables and the interweaving of varied typeface weights, styles and sizes.

Patterns were also incorporated into the chapter pages in conjunction with descriptors and punches of color. Chapter titles became the patterns, each unique, yet created to be similar. The presumed random numerals are thoughtfully placed to break the words similarly to the treatment in the call-outs throughout the text.